What a website needs, industry by industry.

A hotel website has one job: turn a browsing guest into a booking enquiry. It should show rooms, rates or "from" prices, location and what is nearby within the first screen, and work fast on a phone, because most guests find a stay on mobile.

• Room and suite pages with photos, sizes and inclusions
• Location, directions and nearby attractions
• A booking enquiry form, or a link to your booking engine
• Seasonal offers that staff can update

See the hospitality concept demo →

Restaurant visitors want four things fast: the menu, opening hours, where you are and how to book. A restaurant site should put all four on the first screen and serve the menu as real text, not a PDF, so it loads quickly and search engines can read it.

• A text menu with prices and dietary labels
• Opening hours, map and parking or transit notes
• Reservations by form, phone or your booking platform
• Food photography (our studio can shoot it as an add-on)

See the restaurant concept demo →

A property website sells a place before anyone visits it. Each project or listing needs its own page with floor plans, specifications, location and progress, plus an enquiry form on every page. A scroll-driven walkthrough or one 3D section can show a development better than a gallery.

• Project or listing pages by type, with floor plans
• Construction progress updates
• Site-visit and brochure request forms
• Optional 3D walkthrough or exploded floor view (Signature)

See the real estate concept demo →

Patients arrive worried and in a hurry. A clinic website should explain services in plain language, show the doctors and their qualifications, and make an appointment request possible in a few taps. It must also be accessible: readable text, strong contrast and full keyboard and screen-reader support.

• Service pages written in plain language
• Doctor profiles with qualifications
• Appointment request form (no medical records are stored on the site)
• Accessibility to WCAG 2.2 AA

See the healthcare concept demo →

An education website serves parents, students and staff at once. It needs programmes or courses with dates and fees, an admissions path and news or events that are easy to keep current, all organised so each visitor finds their part quickly.

• Programme or course pages with dates and fees
• Admissions or enrolment enquiry
• Events and news sections
• Faculty or trainer profiles

See the education concept demo →

When the work moves, the website should show it moving. A reel-led site needs video that starts fast without heavy players, project pages with proper credits, and a clear route for commissioners to get in touch. Black Track Studio, part of our group, can cut the showreel and trailers.

• Showreel and project pages with credits
• Fast, lightweight video loops
• Team and capabilities
• Video cutdowns and motion graphics as studio add-ons

Engineering buyers check before they call. The website should list capabilities, certifications, sectors and service areas clearly, show completed projects with real specifications, and offer a quote or RFQ form that collects the details your team needs.

• Capability and service pages
• Certifications and compliance
• Project case pages with specifications
• Quote or RFQ enquiry form

See the industrial concept demo →

A construction website wins trust through finished work. It needs a project gallery organised by sector, with scale, location and scope for each job, plus safety and quality credentials and a route for tender or project enquiries.

• Project gallery by sector, with scope and scale
• Safety, quality and accreditation details
• Equipment and capacity
• Tender and project enquiry form

Physical products are easier to understand when visitors can see inside them. Product pages with an exploded view, a scroll-driven breakdown or one 3D section show how a product works, while specification tables and downloads keep the details searchable.

• Product pages with specification tables
• Exploded views or one 3D section (Signature)
• Datasheet downloads
• Distributor or sales enquiry form

A startup website has seconds to explain a new product. It needs a sharp headline, a clear "how it works" section and a single call to action, and it should be easy to extend page by page as the company grows. Start with Launch and upgrade when you need more pages.

• Product story and "how it works" section
• Pricing or waitlist page
• Team and investor-ready about page
• Built to add pages as the company grows

Design and branding agencies can hire Black Track to build their clients' websites, including motion and 3D sections, from the agency's designs and under the agency's name. Credit, confidentiality and handover are agreed in writing before work starts.

• Built from your Figma or design files
• Motion, scroll and 3D sections
• Your name on the work; terms in writing

Retail, legal, finance, fitness, beauty, non-profits, consultants and every other kind of business get the same packages, prices and written terms. Tell us what you do and who your customers are, and we'll recommend a package in our reply.

Describe your business →